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Selling Simplified

The selling process can at first glance seem overwhelming. This quick run through of the steps to sell your property will give you a good idea of what to expect before you list, during and closing. As your realtor I ensure a smooth and successful transaction.

Determine your timeline

Many factors can be at play when deciding to sell your home, these factors can determine your timeline. Knowing your timeline better equips you to make conducive pricing and closing decisions.

1. Choose your listing agent

To ensure a successful sale of your home, choosing a Realtor with both knowledge and dedication is critical. Through a no obligation market evaluation we sit down and discuss what I can do for you as your listing agent. The days of just putting up a listing on the MLS and waiting for it to sell are over, now more than ever a strong advertising and marketing campaign is essential to selling your home. Others just list properties, I market them.

2 Evaluate your finances

Talk to your mortgage broker or bank if you are considering selling before your mortgage matures, as most lenders typically charge an early pay out penalty on closed mortgages repayment of debt prior to the end of term. This also provides the opportunity for you to obtain mortgage pre-approval. Mortgage rules and your financial situation may have changed since the last time you purchased property. It is important to know these limitations before beginning the search for your next home.

3. Know your market

As your realtor I guide you through current market conditions and trends applicable to your property so you can make an informed pricing decisions.

4. Prepare your home

First impressions count, if you want to get the best return possible when you sell your home preparation is key. Preparation includes de-cluttering, removing of personal items, cosmetic repairs all the way to landscaping with many points in between. I help identify what specific points of preparation are needed for your home, provide staging services and professional photography that will make your home stand out.

5. Pricing Strategy

Pricing strategies are specific to your property and needs as a seller. For example urgency is a huge factor when determining price. The quicker you need to sell, the lower your home needs to be priced to sell. If there is very little urgency, and you can afford the luxury of time to receive an ideal offer, pricing can come up.

As your listing agent, our conversation regarding price may be tough depending on current market conditions. Through our home evaluation I will have walked you through the comparable analysis any buyer’s realtor will conduct on your property when deciding offer price point. Through honest conversation we will determine a pricing strategy that will achieve our shared goal of selling your home for fair market value.

6. List it

Your property will be listed on the Multiple Listing Service otherwise known as the MLS. The internet is how the majority of buyers search for a new home. This intensifies the importance of a tailored marketing and advertising approach that I offer to my clients that reaches qualified buyers specific for your home.

7. Open House & Private Showings

Open houses create opportunities for potential buyers to walk-through your home. They also generate traffic and buzz through the neighbourhood. Private showings are requested by the buyer’s agent to provide their clients a walk through of your home without the open house traffic.

8. Receive Offer

The moment you have been waiting for! With any offer to purchase received you may accept, reject or counter. This leads into the next step of negotiation.

9. Negotiation

Through my education, skills and expertise I am able to best represent you at the negotiation table to achieve a sale price and the best possible terms and conditions that meet your needs.

10. Conditions

As part of the purchase contract conditions such as financing and home inspection are to be completed within a determined time line. Once conditions are waived, the deal is now firm,

11. Closing

Congratulations on closing this chapter to your life, and beginning a new one. The closing date is when you officially pass over ownership and the keys to the property’s new owners.